Privacy Policy

Last Updated: July 25, 2025

Tropical Bottling Company (“we,” “our,” or “us”) is committed to protecting the privacy of our customers, consumers, business partners, and website visitors in Aruba. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with us, whether through our website, products, services, or other business operations.

Information We Collect

We may collect various types of information, including:

  • Personal Identification Information: Name, address, email address, phone number, date of birth, and government-issued identification (where legally required for specific purposes, e.g., age verification).

  • Contact Information: Details necessary to communicate with you, such as delivery addresses or business contact information.

  • Financial Information: Payment details (e.g., credit card numbers) for purchases, which are processed securely by third-party payment processors. We do not store sensitive financial information directly on our servers.

  • Transaction Data: Details about products or services you have purchased from us.

  • Demographic Information: Such as age, gender, and preferences, often collected in an aggregated or anonymized form for market research.

  • Website Usage Data: Information about how you use our website, including IP address, browser type, operating system, referring URLs, pages viewed, and access times. This is often collected through cookies and similar technologies (see Section 5).

  • Marketing and Communication Preferences: Your preferences in receiving marketing communications from us.

  • Customer Service Interactions: Records of your communications with our customer service team.

  • Business Partner Information: For our business partners, we may collect company name, contact person details, business address, and financial information relevant to our business relationship.

How We Collect Your Information

We collect information through various methods, including:

  • Directly from You: When you place an order, sign up for a newsletter, participate in a promotion, contact customer service, or interact with us in person.

  • Through Our Website: Using cookies, web beacons, and other tracking technologies when you visit our website.

  • From Third Parties: We may receive information from business partners, service providers, or publicly available sources, always in accordance with applicable laws.

  • Through Our Products and Services: Information generated through your use of our products (e.g., loyalty programs) or services.

How We Use Your Information

We use the information we collect for various purposes, including:

  • To Provide Products and Services: Fulfilling orders, processing payments, delivering products, and managing your accounts.

  • To Improve Our Products and Services: Analyzing usage patterns, conducting market research, and developing new offerings.

  • To Personalize Your Experience: Customizing content and offers based on your preferences.

  • For Marketing and Promotions: Sending you newsletters, promotional offers, and information about our products and services (you can opt-out at any time).

  • For Customer Service: Responding to your inquiries, providing support, and resolving issues.

  • For Business Operations: Managing our supply chain, conducting internal audits, and ensuring the efficiency of our operations.

  • For Security and Fraud Prevention: Protecting our assets, preventing fraudulent transactions, and ensuring the security of our systems.

  • To Comply with Legal Obligations: Meeting our legal, regulatory, and compliance requirements in Aruba.

  • For Recruitment (if applicable): Processing job applications and conducting background checks.

How We Disclose Your Information

We may share your information with third parties in the following circumstances:

  • Service Providers: We may share information with third-party vendors, consultants, and other service providers who perform services on our behalf (e.g., payment processing, website hosting, data analysis, marketing, delivery services). These service providers are obligated to protect your information and use it only for the purposes for which it was disclosed.

  • Business Partners: With business partners for joint marketing activities or co-branded offerings, with your consent where required.

  • Legal Requirements: When required by law, court order, or government regulation, or if we believe such action is necessary to comply with legal processes or protect our rights, property, or safety, or the rights, property, or safety of others.

  • Business Transfers: In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

  • With Your Consent: We may share your information with other third parties with your explicit consent.

  • Aggregated or Anonymized Data: We may share aggregated or anonymized information that cannot be used to identify you, for research, marketing, or other purposes.

Cookies and Similar Technologies

Our website uses “cookies” and similar technologies (e.g., web beacons, pixels) to enhance your Browse experience, analyze website usage, and for marketing purposes.

  • What are cookies? Cookies are small text files placed on your device by websites that you visit. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

  • How we use cookies: We use cookies for:

    • Essential functionality: To enable core website features, like navigating pages and accessing secure areas.

    • Performance and analytics: To understand how visitors interact with our website, identify popular content, and improve website performance.

    • Personalization: To remember your preferences and settings.

    • Advertising: To deliver relevant advertisements to you on our website and other sites.

  • Your choices regarding cookies: Most web browsers are set to accept cookies by default. You can choose to set your browser to remove or reject cookies. However, please be aware that doing so may affect the functionality or availability of certain parts of our website.

Data Security

 

We implement reasonable technical and organizational measures to protect your information from unauthorized access, disclosure, alteration, and destruction. These measures include:

  • Encryption: Using encryption technologies for sensitive data transmission.

  • Access Controls: Restricting access to personal data to authorized personnel only.

  • Regular Security Assessments: Conducting periodic security audits and vulnerability assessments.

  • Employee Training: Training our employees on data privacy and security best practices.

While we strive to protect your information, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need to retain your information, we will securely dispose of it in accordance with our data retention policies and applicable laws.

Your Rights

Subject to applicable Aruban law, you may have the following rights regarding your personal information:

  • Right to Access: To request access to the personal information we hold about you.

  • Right to Rectification: To request correction of inaccurate or incomplete personal information.

  • Right to Erasure (Right to Be Forgotten): To request the deletion of your personal information under certain circumstances.

  • Right to Restriction of Processing: To request the restriction of processing of your personal information under certain circumstances.

  • Right to Data Portability: To request a copy of your personal information in a structured, commonly used, and machine-readable format.

  • Right to Object: To object to the processing of your personal information for certain purposes, such as direct marketing.

     
  • Right to Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

     

To exercise any of these rights, please contact us using the details provided in Section 10. We may require you to verify your identity before fulfilling your request.

Children’s Privacy

Our products, services, and website are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently collected personal information from a child under 16, we will take steps to delete such information as quickly as possible.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, or if you wish to exercise your rights, please contact us at:

Drive-thru Carryout by Tropical
LG Smith Blvd 122
Isabelle.welage@cocacola.aw
+297 597 6530

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. We will notify you of any material changes by posting the updated Privacy Policy on our website with a new “Last Updated” date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.